Seller Seminar: What to Know Before You List in 2026

The market has shifted. Buyer behavior has changed. And what worked even a year ago doesn’t work the same way today. 

Join me live on Zoom as I walk through what’s different now — and how to position your home for success in 2026.

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November 18th, 7pm

Zoom Link to be Provided

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Seller Strategy Seminar

In this 30-minute session, I’ll break down the real numbers behind today’s Steiner Ranch market and what’s changed about selling over the past year — from pricing strategy and timing to how buyers actually search today.

You’ll learn:

  • How off-market selling can simplify the process. 

  • How to prep your home without overspending

  • What’s changed about buyer expectations in 2026

  • When to list for the most traction

  • How to avoid the common mistakes that keep homes sitting

No slides. No sales pitch. Just straightforward insight to help you make confident decisions about your next move.

Matt Vanwinkle
Experience has its rewards

Proud to be your Steiner Ranch real estate expert

I’m Matt van Winkle, a full-time real estate advisor and Steiner Ranch resident, focused on helping clients buy and sell homes right here in Steiner Ranch, Austin, Texas. This is more than just where I work—it’s where I live, raise my family, and advocate for my neighbors.

If you're thinking about buying or selling in Steiner Ranch, you deserve more than a generalist. You need someone who understands how pricing can change from street to street—and how to position your home to stand out in this specific market. As the #1 Real Estate Agent in Steiner Ranch, that’s where I come in.

Before founding The Leverage Team at Compass, I served as CEO of RE/MAX Northwest, growing the company from one agent to over 700 across 16 offices and overseeing more than $30 billion in sales. That experience shaped my approach to real estate: combining smart systems, marketing expertise, and a team-based model that delivers consistent results.

Now, I focus all of that experience on a single goal—helping Steiner Ranch homeowners navigate this market with clarity and confidence. I’ve developed a three-part listing strategy that goes far beyond what most agents offer. It starts with targeted pre-marketing to qualified buyers, includes a private off-market phase to test pricing and generate interest, and ends with a full MLS launch that maximizes exposure.

Not every home in Steiner Ranch is listed publicly—and some of the best ones sell quietly, off-market. I maintain an active network of qualified buyers looking specifically in this neighborhood and use a data-backed outreach system to match them with potential sellers. This off-market approach helps clients sell with more control, less hassle, and better outcomes—often without ever going live.

I also invest heavily in marketing that actually reaches buyers. That includes cinematic video tours, targeted YouTube ads, SEO-driven content, and a strong presence across Instagram and Facebook. These aren’t just vanity metrics—they generate real leads and have directly helped my listings sell faster and for more money. In fact, many of my buyers first discover Steiner Ranch homes through my YouTube channel or social media.

If you’re considering a move, or just want honest insight into your options, let’s talk. I’ll give you a clear strategy, backed by real data and local expertise—let's have a quick chat. 

Matt van Winkle

(512) 831-7398